Operations management involves the processes that are aimed at ensuring that the maximum efficiency of the company’s operations is achieved to the advantage of the company. Ideally, it involves the conversion of labor and materials into plausible goods and services that are practically enhanced for purposes of generating profits. Practically, operations management is directed towards enhancing services in the context of the provision of the services, manufacturing or production. Essentially, at the core of operations management is the conversion of inputs into assets that are directed towards the provision of goods and services. The operations therefore, produce the products needed, ensure of their quality and provide services. The motivation behind operations management is to maximize on the satisfaction of the customers’ needs and ensuring that the products and services meet the required caliber of quality to the consumers.

Operations Management and Consumer Activities

Operations management therefore in this directive tends to have a direct impact on the customer’s experience. This is such that, the primary goal of operations management is to ensure that the production and manufacturing of products and provision of services is geared towards meeting the laid out expectations of the consumers. Therefore, poorly conducted operations management has the capacity of deterring the consumers and thus rendering them to consider other products from rival organizations (Collier, & Evans, 2012). The management of operations is not entirely an easy task and thus it requires that sufficient knowledge and research on consumer preferences and the dynamics of the market is conducted so as to employ the best strategies. There are several challenges that are often faced in terms of operations management.