Situation: You are a Supply Chain Analyst for a well-respected, designer leather goods
company. The Chief Supply Chain Officer has tasked you to develop an end-to-end supply chain concept for the sourcing, manufacturing, and omni-channel distribution of a new high-end ladies handbag to millions of customers in the United States and Europe.
Your company has a strong stance on sustainability and fair-labor standards and is willing to pay premiums to ensure its actions are in alignment with this position.
Additionally, the company is seeking to develop strategic relationships with 3PL providers to assist in the management of inventories and distribution while reducing internal overhead expenses and personnel.
The specific inputs of production for each handbag are: three yards of cowhide leather, 2 yards cotton for the lining, one gold plated large zipper for the exterior, one small zipper on the interior, and one gold plated strap buckle. The handbag is available in black and brown leather.
Marketing predicts the following sales rates for the next three years, assume a 50/50 split between black and brown colored bags:
NE United States: 300,000 units, 450,000 units, 150,000 units
SE United States: 200,000 units, 350,000 units, 175,000 units
NW United States: 300,000 units, 450,000 units, 150,000 units
SW United States: 350,000 units, 500,000 units, 150,000 units
France: 350,000 units, 500,000 units, 150,000 units
Germany: 300,000 units, 450,000 units, 150,000 units
United Kingdom: 200,000 units, 350,000 units, 175,000 units
Task: Develop 5 slides, APA formatted business proposal and supporting 5-slide
presentation detailing the global supply chain to support the roll-out of the new ladies handbag.
The proposal should provide business case analyses for sourcing, manufacturing, and the global omni-channel distribution network. Sourcing decisions should be supported by analysis and comparison of a Pacific Rim nation(s) and the United States, manufacturing
recommendations should be supported by analysis and comparison of United States and a European nation(s), and the distribution network recommendation should establish a strategic partnership with a global Third Party Logistics (3PL) service provider and describe the supporting international logistics network. It is certainly permissible, even encouraged, to select multiple nations for sourcing, manufacturing, and locations of distribution nodes.
Slides will be submitted through turnitin.com for plagerism check.